I recently creative directed a black history month campaign design and photoshoot for my boy YG for his brand 4HUNNID. We did a limited edition t-shirt, hat and poster pack and also did the art direction for the campaign. The design was inspired by a classic hip-hop t-shirt but featured some of of todays iconic and impactful african americans that meant something to us. With the help of my cousin Courtni and Charmaine and the super talented photographer Shannon Brown, it came out pretty dope! Check it out...
And of course, creativity attracts creativity so all the homies pulled up. (Left to right: Drewbyrd, YG, Sickamore, Bonic)
(LEFT TO RIGHT: Charmaine, Asia Dee, DJ Osh)
And here's the final pics from the shoot!